March 2009

While Twitter was going well for Rob, his relationship went exactly the opposite. He knew earlier that his girlfriend was going on a trip out of state to "get away". One morning he noticed that she had been talking to someone a lot on Twitter and that he lived in the same place that she was soon visiting.  He also saw that the phone bill, there were numerous calls from the same area code that the guy lived in. Finally, he found out what everyone had apparently already known, that she was leaving him with no warning. He went through his stages of grief, and in that same month he helped the ex-girlfriend move out of his apartment. This caused him to break his rule of professional only tweets and started tweeting about how he was feeling. To his surprise, he gained even more popularity. He found in March that just being yourself on Twitter does much more than trying to promote yourself directly.